Martin Cuff is a strategist,
researcher and sector development specialist in the Film, Creative Industries
and Tourism sectors, with over twenty five years experience across all five
continents. He is the former Executive Director of the Association of Film
Commissioners International, the Colorado Film Commission in the USA and the
Cape Film Commission in South Africa, the Chief Operations Officer of the
Southern African International Film and Television Market (Sithengi) and the
co-founder of the African Film Commissions Network. He co-authored the Creative
Industries mapping for the Regional Cooperation Council in 2021. He is
currently Advisor to Prime Minister Ana Brnabic of Serbia for Creative Industries
and Tourism, and strategist for the Serbia Creates nation brand.